Akshara Education Trust is a nursery teacher training institute. The client met RanQLabs with the intention of getting quick leads flow from PPC campaign. She was already handling a campaign but not satisfied with the number of leads produced.
RanQlabs optimized the PPC campaigns and helped Akshara Education Trust to get 1 to 2 calls per day for 30K advertisement budget per month. However, we suggested her to take up SEO service as their advertisement budget was low and student leads expectation was more. With SEO, the number of leads is unlimited based on the SEO project consistency.
After 6 months of consistent SEO service, the institute recieved leads from website as it was ranking on first page of Google. Also, there we calls and direction visits from Google Maps ranking. Based on clients interest especially during the peak seasons, we used to run PPC ad campaigns. Ultimately, client was flexible enough with SEO, Google Maps and PPC services. Keeping the final target such that every training batch would consist of 40 students. It was awesome to work with such a friendly client.