NexSys SRL was a IT Consulting Company in Verona, Italy. The client had problem in getting Localised Leads from Google Maps. So the Challenge was to Boost the Local Rankings on Google Maps for certain Business Keywords.
After a thorough investigation on his Google My Business Account. We found out too many Inconsistency of the Data. We then planned a Neat Layout to Fix up this Issue. Also, we built Local Citations & Pin Point to Approximately 20 Km in Radius from the Centre of his Business Location Point, Driving Directions, Live Backlinks etc. By doing so, we also ask the client to Update his Business Website Consistency with respect to the NAP, On Page Content.
After an Approximate Duration of 3-4 Months we could see Huge Local Traffic coming to their Google My Business Listings. We could track the Previous Campaign Vs Present Campaign Data of Google My Business Account in terms of Clicks, Impressions, Calls, Direction Requests etc. Now, we are able to rank his Google Maps Listings to Approx. 20km in Radius from the Centre of Business Point.